No. 4 New Orleans Style Old Fashioned Rouge

Bittermilk No.4 Old Fashioned Rouge reimagines the classic with bold botanicals and a touch of absinthe-inspired intrigue. Packed with licorice, spice, wormwood, fennel, and gentian root, it delivers a bittersweet punch with rich, herbal complexity.

Naturally tinted with cochineal—a traditional Peruvian dye made from red beetles—this cocktail mixer earns its vivid "Rouge" the old-fashioned way. Aged in Willett Family Reserve Rye Whiskey barrels for added depth.

To serve, mix 1 part No.4 with 4 parts rye, stir over ice, strain into a rocks glass, and finish with a lemon twist. A brooding twist on a classic.

We accept returns for a full refund within 14 days of delivery on online purchases—excluding FINAL SALE items, which are not eligible for return or exchange. Returned goods must be unworn and in new condition, free of stains, odors, or any other condition that would prevent the item from being sold as new. Products must be returned in their original packaging—we’re unable to accept products sent back in damaged or taped packaging. Items not in sellable condition will be refused or returned to the sender without a refund.

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