An elevated, old-fashioned general store in the heart of Half Moon Bay’s Main Street, we bring fun, authentic and useful goods to our friends, neighbors and clients—buy it once, keep it forever.
Discover Double rl
Ralph Lauren founded Double RL in the spirit of the Great American Westand post World War II era workwear. He created the line for his own personal apparel, and we couldn’t be more proud to be one of a handful of shops in the USA that offers it. Come check it out for yourself!


Atelier Tréma
Atelier Tréma was born in 2004 with Marie-Joël Turgeon, a graduate in visual and media arts at UQAM. Their collection evokes the horizon, and borrows the textures of ancient objects, found on the beach that have been worn by salt, wind and sun.


Discover wonder valley
Founded in 2014 by Alison and Jay Carroll, Wonder Valley began with a love for California olive oil—before it hit the mainstream. What started with small-batch, extra virgin olive oil has grown into a cult-favorite skincare line, featuring a luxurious oil cleanser, nourishing body oil, restorative face serum, and hinoki-scented soap, all rooted in the power of the olive.